Our citizenM hotel has checked into Shoreditch!
We are delighted to announce that our new innovative 216-room hotel in Shoreditch for international operator citizenM has opened its doors.
We worked closely with dutch creative firm Concrete to bring the citizenM identity into Shoreditch, by creating an overall aesthetic that reflects the citizenM brand, whilst visually celebrating the industrial heritage of the site. The collaboration resulted in a project that is strikingly urban, with the key architectural motif of the brick pattern of the building referring to the sites past use as a brick railway viaduct. The hotel lobby on the first floor is suspended under the steel structure, resulting in a balcony overlooking the iconic old tube trains on the other site of the street. Each prefabricated room module is equipped with a full width bed, freestanding shower and is controlled with a 'tablet mood pad' which allows guests to dim or colour the lights, close the curtains, control the room climate and watch television.